We are very excited to announce our newest product: The Men’s Riding Coat. As mentioned a few weeks ago, we’ve launched a crowd-funding campaign to produce this coat, which is the latest product under our own label and the men’s version of the women’s coat we introduced last year. You can see our campaign video below and read about the kickoff party we’re hosting next week.
As with the women’s version, the Men’s Riding Coat is designed for the bike commute and styled for the city. Several features make it a functional outerwear piece for urban rides:
- A comfortable cut for an arms-forward riding position
- 2-ply waterproof fabric to provide shelter from the drizzle
- Venting on the front and rear for airflow on those hill climbs
- Several reflective elements that can be concealed when off the bike
Our campaign on Crowd Supply seeks to raise $15,000 for materials and production costs. Similar to other platforms, this is an all-or-nothing campaign, meaning we must reach our goal or no funds will be received. Our hope is that this campaign will seed the next Hub and Bespoke product, eventually allowing us to create our own line of urban cycling apparel and accessories. Please check out the campaign page, consider pledging (there are several great premiums), and share this with your friends who may be interested.
To mark the launch of this coat campaign, we’re hosting a get-together at the shop next Wednesday, September 24th, at 6 p.m. We’ll have…
- Games and prizes
- Snacks and drinks
- Gifts with any coat orders placed at the shop that night
Also, we need your help! We want to showcase the coat on as many people as possible, so we’ll be doing a live photo shoot of anyone and everyone modeling our prototype in their best glam shot or “blue steel” pose. Prizes for the top two models who wow us the most. Please join us!
We made a short video that talks about our mission and vision for Hub and Bespoke, and explains why we decided to launch a crowd-funding campaign. Check it out below: